Originally posted by sardion2000
They've finally seen the light. It cost QTrax the majority of the revenue though.
The day that p2p was developed was the day that the recording industry should have recognized that their hold on the music industry was slipping.
Napster was the shot across the bow. All that the recording industry could do was to try to stem the tide by shutting Napster down. But, as we all
know, there have been dozens of other p2p sites eager to take it's place.
Then the record companies tried to badger and scare music lovers into "compliance" by starting a series of well publicized law suits against those
who had downloaded music. While this might have served to dissuade some, the losses felt by the record companies clearly demonstrated that simple
scare tactics were not enough.
I have yet to see QTrax ... it is still unavailable at the time of this post .... but it fits a model that should have been used by the record
companies right from the start: "Free Music through the use of advertising revenues". The "old school" desk jockey's in the record industry
just didn't seem to "get it". They just didn't seem to understand the power and the potential of the internet. They tried to fight what they
didn't understand and this, in many cases, backfired. At least this time, with this business model; free downloadable music for the fans and
licensing revenue for the record companies from advertising, it looks like they finally got it right.
Let's just wait and see what QTrax is really all about. But I have to admit, it looks promising.
